In the competitive world of business, companies are constantly striving to sell higher quality products and services. This will not be possible without the use of advertising. Advertising has always been the main and important tool for introducing jobs, and the higher the quality, the better the results. The structure of advertising has changed a lot over the years, including the birth of new media and social media, but photography and film still play a major role in introducing products and services. The importance of this powerful tool in controlling audience beliefs and persuading them to buy has been proven. Industrial advertising and photography play an important role in the success of jobs, and this principle is not hidden from managers and business owners. Najo Film Studio, with more than eighteen years of activity, has been able to carry out various projects with quality and scientific standards and has a successful cooperation with prominent domestic and foreign companies and brands.